It'z News to Me

The news of the day...and my own peculiar take on it...

Saturday, August 21, 2004

And the Repercussions...

...begin to reverberate...

This is absolutely horrible news for the Kerry campaign:

- 76% of likely voters say that Kerry's service after Vietnam matters more than his service there. I happen to be one of those 76%, but it's too bad that Kerry didn't give a single one of those 76% a reason to vote for him at his "Homage to My 4 Months in Vietnam" convention and acceptance speech.

- Kerry's service in Vietnam has a 47-36 favorable/unfavorable split. This should be an unqualified positive for Kerry (with the exception of that perhaps 10% of the population that is just out-and-out anti-military), and yet he manages only a net +11 on what he considers his "strong hand." That 47% favorable falls to 46 among unaffiliated voters - ouch and double ouch.

- 22% haven't even heard about the Swift Vets yet, and the poll doesn't differentiate between those who have actually seen the ad and those who have just heard the negative stories about the Swift Vets...That means there's more potential downside for Kerry...That means there's still more fallout to come...

- By 46-39, voters believe he's either outright lying or exaggerating his service.

- Kerry trails Bush by 8 points in the "honest and trustworthy" category which means he's not in a good position to ask voters to trust his version of events.

This is dangerous territory for the Kerry campaign. The second Swift Vets ad about his protest activities and the demoralizing effect they had on POWs doesn't even hit the airways until Tuesday. Stay tuned for the upcoming full campaign meltdown...